Hotel Innovations That Captivates Guests

In the 21th century where technology is at its best, people expect something different everytime. Same goes for the hotel industry, the market is very competetive, with all their innovations using technology or just reinventing the meaning of service. Most people spend hundreds of dollars just to be able to experience quality service in five star hotels all over the world. But what makes them come back to a certain hotel is not just the service or the experience; but the hotel itself,
The Century Plaza in Los Angeles California has a "Cybersuite" for 2,000 dollars a night. The room comes with a "Butler In a Box", a speech recognition system that responds to voice commands to adjust the lighting and temperature.(Michael Lynn, 1997, Findarticles.com) The Willard Intercontinental Hotel at the back of the White House in Washingotn D.C installed an ATM unit at the lobby for guest convenience. Cray Tollins the acting front desk manager explained that one the reason why they chose ATM system is because it was able to blend in the decor and ambiance of the lobby. ( Innovations in Hotel Products and Services, lhonline.com)
"We use technology as a tool to deliver our philosophy of personalized service", says Ali V. Kasikci General Manager of Peninsula. (Michael Lynn,1997, Findarticles.com). The City Inn in UK won the "Best Business Hotel Brand" twice in a row from 2006 to 2007, they the first to developed the automated kiosks check-in check-out technology. They also have a complimentary CD and DVD library featuring latest releases to encourage guests to relax while away from home. (CityInn.com)
What's the first thing that pops up to your mind when you hear the word hotel? For me its quality service, nothing makes me more comfortable than knowing you're in good hands and these people are serious about taking care of you and your needs."At the heart of all of our desicions is the comfort, well-being and quality of life of our guests", says Sue Brush senior vice president for Westin Hotel and Resorts.(Michael Lynn, 1997, Findarticles.com)
Hilton recently unveiled their restaurants "Eat Right Menu" which includes nutritional items for health-conscious travelers.
Marriot designed a new personalized customer service program, " Spirit to Serve Our Guest", this program makes it easier for the guest to manipulate their travel plans, room preferences and to be able to maximize their membership benefits through coordination between reservations, check-in, and concierge services. ( New Hotel Trends For 2006, Smartertravel.com
Those are jsut some of the innovations hotels are currently applying to captivate their guests. They may differ in a lot of ways but at the end of the day its just about exceeding the expectations, hence beyond quality service.